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How to reach parents with your service, product or book
- support to write copy that will attract your ideal clients

  • Are your ideal clients parents?

  • Would you love to attract a wider parent audience?

  • Would you like guidance on writing copy that is clear and concise and inspires trust and confidence in your product or service? 


I'm Sarah Davis, The Parenting Copywriter, a mum

and a published author, with decades of experience

in writing for a parent audience. I'm passionate about helping 

small business owners to get their services, products and

books to the parents who need them.


Starting on Monday 6th March, 2023, this 4-week group programme will cover:


  • How to write engaging copy for your website in a style suited to busy parents

  • How to use social media effectively to increase your visibility

  • How to attract press interest to promote your business or book

  • How to approach schools, nurseries and bookshops.

It will include:

  • 4 video workshops (released each Monday morning)

  • Membership of a private Facebook group for the 4 weeks

  • Individual feedback from me on each week's follow-up writing task - tasks will include drafting your bio or 'About Me' page, writing a social media post that addresses the reader directly, writing a press release statement and a sales e-mail

  • A 20-minute, 1-1 call, during which I will share my recommendations on tweaks you could make to your website layout, to make your message more accessible 

  • 4 x 1-hour Zoom sessions for brainstorming (Fridays at 9.30am)

  • There are just 5 spaces available and the cost for the 4-week programme is £250.



Why work with me?

  • I've worked with parents for over 30 years and I'm a parent myself

  • I'm an experienced copywriter, specialising in writing for a parent audience

  • The first edition of my book for new and expectant mums sold over 1,000 copies and it was recommended in 'Mother & Baby' magazine.

  • I wrote a press release statement for a client that resulted in her being interviewed  live on BBC TV News on Bank Holiday Monday, with a full business plug. My own    story has featured in national magazines with interviews live on BBC radio.

Here's what some of the programme participants have said:

"I've already gained so much vital knowledge and understanding in client attraction. What is important to parents and how to build that necessary trust. Sarah's guidance and support is invaluable." (Jo Dietrich)

"She gives clear guidance and excellent feedback. Huge improvements already!" (Mary Barry)

"I have always been concerned about my message and how I put that across, but this has reassured and given me guidance, in a very constructive way." (Shelley Farnham) 


I'd love to share my knowledge and experience with you.


Payment options:

Booking opens 6th February, 2023 (£250)

To join the group programme, please click here:

If you are interested, but can't make this one, please register your interest here

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